New York's Premier
Immersive Event Space

midtown, manhattan
Man with TV

A NEW ERA FOR IMMERSIVE EVENTS.

Who We Are

SHiFT Midtown is a 5,000 sq ft immersive event space in the heart of Midtown Manhattan, built for brands, agencies, and companies looking to design unforgettable experiences. With 360° projection mapping, powerful spacial audio sound, and modular design across three floors, we offer a fully customizable canvas for next-level storytelling. From private events to large-scale brand activations, SHIFT Midtown transforms ideas into immersive realities.

Signature Events

Every event at SHiFT Midtown is a curated experience, crafted to make a lasting impact. From brand activations to private events, we collaborate with clients across industries to bring bold ideas to life.

(SHiFT Midtown® — Signature Events)

©2025

Car Blur
SOCIAL
Car Blur
corporate
Car Blur
pop-up
Car Blur
fashion
Car Blur
conference
Car Blur
immersive dining

Our Immersive Approach

At SHiFT Midtown, every immersive event is thoughtfully designed, combining creative vision, advanced technology, and seamless execution.

Concept & Creative Direction

We define your vision, goals, and the feeling you want to create.

Immersive Design & Build

From projection mapping, sound, lights and layout, we craft the environment.

Execution & Impact

We oversee every detail to ensure the experience hits exactly as imagined.

Venue Features

360 Projection
Mapping

Captivating visuals spanning 180 linear feet, reaching 16 feet high.

Surround Sound
Experience

Creating an unforgettable auditory experience with our 7.1 sound system.

Dynamic Space
Shifting

Walls move to tailor the venue to your needs.

Street Level
Video Wall

30-ft by 20-ft display, setting the tone for events even before guests step inside.

Interactive Immersion

Guests are not just passive observers but active participants in the experience.

Multi-Sensory
Installations

Delight the senses with a symphony of sights, sounds, and tactile experiences.

Exterior Branding

Column-Free Layout

20' Height Ceilings

360° immersive room

Take a look around and explore the space in full 360°.

Trusted By
Creatives, Agencies & Global Brands
  • Your patience, dedication, and willingness to accommodate all changes and requests were truly remarkable and played a pivotal role in the seamless execution of the event.

    Yan

    Product Launch Event

  • Thank you for a great event last night. I heard really positive things from our guests as well.

    Meghan

    Corporate Event

  • Thanks very much for all the hard work on this project - all stakeholders, including myself, were extremely impressed with how it came together given the timeline.

    Zach

    Brand Pop-Up Event

  • Your space and the content you created was truly top notch!

    Mark

    Product Launch Event

RECOGNITION

CONTACT US

Tell us about your event — we’ll take it from there.

How can we help You?

Frequently
Asked Questions

What types of events can I host at SHIFT Midtown?

What’s included in the venue rental?

Do you offer bar service or liquor packages?

Can we bring our own vendors (catering, AV, decor)?

How far in advance should I book?

Do you offer walkthroughs or virtual tours?

SHIFT MIDTOWN - 330W 38TH ST, NEW YORK, NY, 10018 -
Logo

Join our team

Are you a creative looking for an exciting opportunity?

Join SHiFT Midtown and be part of something amazing!

Email us! info@shiftmidtown.com

330 W 38th St, New York, NY 10018

+1 (551) 229-1757

info@shiftmidtown.com

Man with TV
Man with TV
Frequently
Asked Questions
Frequently
Asked Questions

What types of events can I host at SHIFT Midtown?

What’s included in the venue rental?

Do you offer bar service or liquor packages?

Can we bring our own vendors (catering, AV, decor)?

How far in advance should I book?

Do you offer walkthroughs or virtual tours?

What types of events can I host at SHIFT Midtown?

What’s included in the venue rental?

Do you offer bar service or liquor packages?

Can we bring our own vendors (catering, AV, decor)?

How far in advance should I book?

Do you offer walkthroughs or virtual tours?

330 W 38th St, New York, NY 10018

+1 (551) 229-1757

info@shiftmidtown.com

Join our team

Join our team

Are you a creative looking for an exciting opportunity?

Join SHiFT Midtown and be part of something amazing!

Are you a creative looking for an exciting opportunity?

Join SHiFT Midtown and be part of something amazing!

Email us! info@shiftmidtown.com

A NEW ERA FOR IMMERSIVE EVENTS.

A NEW ERA FOR IMMERSIVE EVENTS.

Who We Are

SHiFT Midtown is a 5,000 sq ft immersive event space in the heart of Midtown Manhattan, built for brands, agencies, and companies looking to design unforgettable experiences. With 360° projection mapping, powerful spacial audio sound, and modular design across three floors, we offer a fully customizable canvas for next-level storytelling. From private events to large-scale brand activations, SHIFT Midtown transforms ideas into immersive realities.

Signature Events

Signature Events

Every event at SHiFT Midtown is a curated experience, crafted to make a lasting impact. From brand activations to private events, we collaborate with clients across industries to bring bold ideas to life.

Car Blur
Car Blur
SOCIAL
Car Blur
Car Blur
corporate
Car Blur
Car Blur
pop-up
Car Blur
Car Blur
fashion
Car Blur
Car Blur
conference
Car Blur
Car Blur
immersive dining

Our Immersive Approach

Our Immersive Approach

At SHiFT Midtown, every immersive event is thoughtfully designed, combining creative vision, advanced technology, and seamless execution.

Concept & Creative Direction

We define your vision, goals, and the feeling you want to create.

Concept & Creative Direction

We define your vision, goals, and the feeling you want to create.

Immersive Design & Build

From projection mapping, sound, lights and layout, we craft the environment.

Immersive Design & Build

From projection mapping, sound, lights and layout, we craft the environment.

Execution & Impact

We oversee every detail to ensure the experience hits exactly as imagined.

Execution & Impact

We oversee every detail to ensure the experience hits exactly as imagined.

Exterior Branding

Column-Free Layout

20' Height Ceilings

Venue Features

360 Projection
Mapping

360 Projection
Mapping

Captivating visuals spanning 180 linear feet, reaching 16 feet high.

Surround Sound
Experience

Surround Sound
Experience

Creating an unforgettable auditory experience with our 7.1 sound system.

Dynamic Space
Shifting

Dynamic Space
Shifting

Walls move to tailor the venue to your needs.

Street Level
Video Wall

Street Level
Video Wall

30-ft by 20-ft display, setting the tone for events even before guests step inside.

Interactive Immersion

Interactive
Immersion

Guests are not just passive observers but active participants in the experience.

Multi-Sensory
Installations

Multi-Sensory
Installations

Delight the senses with a symphony of sights, sounds, and tactile experiences.

360°
immersive room
360°
immersive room

Take a look around and explore the space in full 360°.

Trusted By Creatives Agencies & Global Brands

Trusted By Creatives Agencies & Global Brands

RECOGNITION
RECOGNITION

CONTACT US

CONTACT US

Tell us about your event we’ll take it from there.

how we can help you?

New York's Premier
Immersive Event Space

midtown, manhattan
Man with TV
Man with TV
Frequently
Frequently
Asked Questions
Asked Questions

What types of events can I host at SHIFT Midtown?

What’s included in the venue rental?

Do you offer bar service or liquor packages?

Can we bring our own vendors (catering, AV, decor)?

How far in advance should I book?

Do you offer walkthroughs or virtual tours?

What types of events can I host at SHIFT Midtown?

What’s included in the venue rental?

Do you offer bar service or liquor packages?

Can we bring our own vendors (catering, AV, decor)?

How far in advance should I book?

Do you offer walkthroughs or virtual tours?

Join our team

Are you a creative looking for an exciting opportunity?

Join SHiFT Midtown and be part of something amazing!

Email us! info@shiftmidtown.com

330 W 38th St, New York, NY 10018

+1 (551) 229-1757

info@shiftmidtown.com

A NEW ERA FOR IMMERSIVE EVENTS.

A NEW ERA FOR IMMERSIVE EVENTS.

Who We Are

SHiFT Midtown is a 5,000 sq ft immersive event space in the heart of Midtown Manhattan, built for brands, agencies, and companies looking to design unforgettable experiences. With 360° projection mapping, powerful spacial audio sound, and modular design across three floors, we offer a fully customizable canvas for next-level storytelling. From private events to large-scale brand activations, SHIFT Midtown transforms ideas into immersive realities.

Signature Events

Every event at SHiFT Midtown is a curated experience, crafted to make a lasting impact. From brand activations to private events, we collaborate with clients across industries to bring bold ideas to life.

Car Blur
Car Blur
SOCIAL
Car Blur
Car Blur
corporate
Car Blur
Car Blur
pop-up
Car Blur
Car Blur
fashion
Car Blur
Car Blur
conference
Car Blur
Car Blur
immersive dining

Our Immersive Approach

Our Immersive Approach

At SHiFT Midtown, every immersive event is thoughtfully designed, combining creative vision, advanced technology, and seamless execution.

Concept & Creative Direction

We define your vision, goals, and the feeling you want to create.

Concept & Creative Direction

We define your vision, goals, and the feeling you want to create.

Immersive Design & Build

From projection mapping, sound, lights and layout, we craft the environment.

Immersive Design & Build

From projection mapping, sound, lights and layout, we craft the environment.

Execution & Impact

We oversee every detail to ensure the experience hits exactly as imagined.

Execution & Impact

We oversee every detail to ensure the experience hits exactly as imagined.

Exterior Branding

Column-Free Layout

20' Height Ceilings

360° immersive room
360° immersive room

Take a look around and explore the space in full 360°.

Trusted By
Trusted By
Creatives, Agencies & Global Brands
Creatives, Agencies & Global Brands
  • Your patience, dedication, and willingness to accommodate all changes and requests were truly remarkable and played a pivotal role in the seamless execution of the event.

    Yan

    Product Launch Event

  • Thank you for a great event last night. I heard really positive things from our guests as well.

    Meghan

    Corporate Event

  • Thanks very much for all the hard work on this project - all stakeholders, including myself, were extremely impressed with how it came together given the timeline.

    Zach

    Brand Pop-Up Event

  • Your space and the content you created was truly top notch!

    Mark

    Product Launch Event

RECOGNITION
RECOGNITION

CONTACT US

Tell us about your event — we’ll take it from there.

How can we help You?

New York's Premier
Immersive Event Space

midtown, manhattan